Nonye is a Communications Specialist with over 15 years’ strategic brand communications experience gained in the UK, South Africa and Nigeria. She also contributes to a number of African media titles and has been a Guest Lecturer at Gordon’s Institute of Business to full time MBA students on Executing Marketing Strategies in Africa and on Doing Business in Nigeria. She is passionate about the growth of economies on the African continent and has been described as a Global African Communicator, and a detailed Corporate Strategist.
Holder of a BA Hons in Contemporary Business and Computing from the University of Westminster, London and a member of several professional institutions. Nonye was awarded the Brand Leadership Award at the World Brand Congress in Mumbai India 2011 for her professional efforts and creative/strategic excellence.
She has gained extensive experience within the global branding and advertising spheres having started her career in London at Maynard Leigh Associates; followed by TMP Worldwide. and a number of leading firms in Europe and in other parts of Africa including Jupiter Drawing Room JHB, FCB, Durban; Insight Grey, Lagos and as Group Head of Corporate Communications at Oceanic Bank (now Eco bank) where she achieved great success in the turnaround of a ‘crisis brand’ with the campaign, ’Today Is a Good Day,’ winning several industry awards.
At MultiChoice Africa, she was Stakeholder & CSI Manager driving brand positioning and stakeholder engagement across the continent with projects like: CNN MultiChoice African Journalist Awards, DStv Eutelsat Awards and the implantation of the MultiChoice Resource Centres, improving education for children in rural Africa. Lead campaign,’ Enriching Lives and Inspiring a greater future.’
Nonye sits on the Brand Africa Counsel an inter-generational movement to create a positive image of Africa and hosts the bi monthly Afro Diaspora evenings for African professionals. She also sits on the board of NIDO (Nigerians in Diaspora).
With extensive media experience and a passion for impactful communications, Nonye is committed to the positive projection of the African continent, and is frequently invited to speak at local and international conferences on Strategic Branding and Business in Africa. She is excited to be at Vuma as Business Director, Africa driving growth of brands across the continent.